November Event: Publishing Then, Now, and Later – A Conversation

Please note: this is our final event of the year … well, except the Holiday Party, but you know what I mean.

November 17, 2009

12:30 – 2:30 pm

Hotel Rex, 568 Sutter Street

San Francisco, CA

Remember when authors had tours, agents held three martini lunches, and editors edited manuscripts with a pen…on paper? The industry has changed dramatically in the course of one year, with new products, marketing tactics, and publishing opportunities. Join a group of distinguished publishing veterans who will discuss the thrills of working in this day and age, how it compares to “back then,” and what exciting trends might continue to play out in the future.

 Alan Rinzler, Executive Editor, Wiley/Jossey-Bass

Alan Rinzler has been a book editor since 1962. In 1969 he opened the first Rolling Stone office in New York City, then moved to San Francisco to become vice-president and associate publisher of Rolling Stone magazine, where he was also president of Rolling Stone’s book division. He has been the West Coast editor of Grove Press and the director of trade publishing for Bantam Books. He is currently executive editor at Jossey-Bass, the West Coast imprint of John Wiley & Sons. Along the way he has edited and published books by Toni Morrison, Hunter Thompson, Robert Ludlum, Tom Robbins, Jerzy Kosinski, Shirley MacLaine, Irv Yalom, Claude Brown, Dee Brown, Lorraine Hansberry, Bob Dylan, Andy Warhol, Clive Cussler, and many others.

Deena Drewis, Senior Editor, Flatmancrooked Publishing.

Deena Drewis is the Senior Editor for Flatmancrooked, a boutique publishing house dedicated to innovating the marketing and production of literature. Flatmancrooked was recently named one of the top 5 online literary entities by Esquire. Deena edits the annual Flatmancrooked print anthology and is a regular contributor of industry articles and criticism on the website. 

Eric Reid, Book-to-Film Agent, William Morris Endeavor.

After working at Barnes and Nobles Superstores Division, Eric Reid transferred to Los Angeles with the company and began working in the motion picture industry starting at Orion Pictures.  He was a trainee at the Gersh Agency in the feature film literary department.  After leaving the industry to raise his daughter, he returned to work at Paradigm and then at ICM working with legendary agent Ron Bernstein.   He then joined Endeavor working with Ari Emmanuel.  He currently works as a book-to-film agent at William Morris Endeavor working with top-flight literary agents including Jennifer Rudolph Walsh and Eric Simonoff.  Eric Reid was born and raised in Atlanta.  He attended Morehouse College also in Atlanta majoring in English. 


Scott Lettieri, Reporter and News Anchor, KGO Radio

Scott Lettieri is an established reporter and radio personality, who regularly graces the local airwaves on KGO radio. His reports are also heard nationally on ABC radio and he has worked as an anchor for the Wall Street Journal Radio Network. He is the author of Sinner’s Paradise (Creative Arts Book Company, 2002). His literary walking tour of San Francisco has been featured in local, national and international publications including the Wall Street Journal and the London Guardian

Suggested reading material: 

RSVP asap to

 $30 for members, $40 for non-members

Choice of lunch: Chicken or vegetarian.


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