NCBPMA Summer Cocktail Celebration

It’s the first-ever NCBPMA Summer Cocktail Celebration!  You and your fellow booklovers are invited to stop by the Hotel Rex on Wednesday, August 31st from 5:30 – 7:00 pm for some after-work socializing, networking and libations…the first one’s on us*!

Our FREE “end of summer” celebration is a great opportunity to chat with your colleagues in the organization, network within our rapidly changing industry, and toast the new season of Fall books rolling out next month.

Plus, we’ll be joined by LITQUAKE, and announcing an exciting new partnership that offers our members on-going invitations to special advance-screenings of upcoming feature films–based on books!

As a member you’ll receive a free drink, reduced prices for our monthly luncheons, our monthly MUSE, and access to the large, lively and diverse publishing community–right here in the Bay Area.

In addition, you won’t want to miss:

FREE admission for you and your guests

FREE Bring a Book/Take a Book exchange (first come, first served!)

FREE first drink for current or newly enrolling NCBPMA members

FREE bookmarks for THE HELP, America’s #2 film (based on the book)

FREE bookmarks for SARAH’S KEY, the new novel-to-film, out now

FREE bookmarks for ONE DAY, the upcoming book-to-film

RAFFLE: NCBPMA membership, LitQuake merch, more! ($1 tix)

It’s always hard to say goodbye to summer, especially when you know the busy Fall season is just ahead. So come have fun at NCBPMA’s first Summer Cocktail Celebration!

RSVP to this special event BY NOON MONDAY, AUGUST 29 to ncbpma@ncbpma.org. Be sure to include your name, any guest names, membership status, and the name(s) of your organization.

*NCBPMA members only

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5th Annual NCBPMA BEA Brown Bag Lunch

If you didn’t  make it to Book Expo this year, you’ll want to attend  the **free** 5th annual NCBPMA ‘BEA Brown Bag Lunch’ on Wednesday, at  Noon on June 8! Folks from Chronicle Books, Berrett Koehler, New World  Library and others will offer their best takeaways (and industry dish)  from this year’s conference.

Join us at the offices of Jossey-Bass, a Wiley Imprint, located at 989 Market St. (Floor 4 in the Grouper conference room) on June 8 from  12noon – 2:00 p.m.

Please remember to bring your own lunch as food and drink will not be  provided at this annual free brown bag event.

Parking lots are located behind the building, which you can enter via  Stevenson or Jessie. The closest BART stop is Powell, a 5-minuteish  walk to the Jossey-Bass office.

RSVP by June 7 to ncbpma@ncbpma.org.

Google eBooks–What You Need to Know, Wednesday, March 30

We all know that the way we buy, read and share books is changing at warp speed. People now expect to absorb a great deal of information from a screened technology; whether a computer, cell phone, e-reader, iPad, or TV. People are now “watching books and reading TV”.

Google’s highly anticipated move into this space has been of particular interest to the Bay Area book publishing community. If you’re a bookseller, author, book publicist or agent still unsure what Google eBooks is, you’ll want to attend our March 30th program featuring Mark Nelson from Google, Margie Scott Tucker from Books Inc., Pete Mulvihill from Green Apple Books and Hut Landon, executive director of the Northern California Independent Book Association.

Nobody can predict the future. But as far as this luncheon is concerned, we’re confident that you will leave this program with a clearer understanding of what Google eBooks means to you, whatever part of the book business you work in.

PANELISTS
Mark Nelson
Mark is a Strategic Partner Development Manager at Google, where has worked since 2006.  Mark works in business development to grow Google’s partnership base with publishers in the United States, Canada, Latin America, and Asia-Pacific.  Before arriving at Google, Mark was Sales Manager for Latin America and the Caribbean at Random House, based in New York.  He received his B.A. in International Studies from Miami University and has lived throughout his career in Spain, Argentina, and China.  He now calls northern California home and works out of the Googleplex in Mountain View.

Margie Scott Tucker
Margie is a co-owner of Books Inc., the West’s oldest independent bookstore, with 12 stores including one in Anaheim at Downtown Disney. She manages marketing, advertising, and adult author events. Margie has three decades of experience in retail and joined Books Inc. in 1997. We are happy to have Margie join our panel table once again.

Pete Mulvihill
Pete is one of three co-owners of Green Apple Books, an independent new and used bookstore serving the Richmond District and Bay Area since 1967.  He’s been there since 1993, managing the store since 1995, and co-owning it since 1999.  His main duties are behind the scenes: scheduling, administration, financial management, marketing, planning, etc.  He also serves on the boards of the NCIBA, the San Francisco Locally Owned Merchants Alliance, and the mighty South End Rowing Club.

MODERATOR
Hut Landon
Hut is executive director of the Northern California Independent Booksellers Association (NCIBA), a position he has held for 15 years.The NCIBA is a trade association representing the interests of nearly 200 independent bookstores in the region. As such, the NCIBA provides ongoing education programs and marketing materials for its members, serves as a spokesperson for independents, and advocates for fair industry practices, most notably with regard to sales tax collection in the state.

TIMELINE/FORMAT
12:00  Guests arrive; lunch is served
12:45  Announcements and introductions
1:00   Hut/Mark frame conversation with explanation of the genesis of Google eBooks + ABA partnership
1:45   Hut opens the floor for Q&A
2:00   Program ends

LUNCH CHOICES:

Cobb SALAD
Romaine lettuce, hard-boiled egg, avocado, tomato, blue cheese, in a honey-mustard dressing

or

Fresh seafood LINGUINI
With rock shrimp, calamari, scallops in a white wine tomato basil broth

All meals include bread and butter, and soda, coffee, and assorted teas. A platter of assorted desserts (lemon bars, cookie and brownies) will be placed in the middle of each table.

RSVP before 3pm on Monday, March 28 to ncbpma@ncbpma.org.

Along with your lunch choice, PLEASE include your company name and if you are a member or non-member.

Our announcement is later than normal this month. In general, if you RSVP and then are unable to attend, to avoid being billed you must submit your cancellation via email three business days prior to the event. Because this month’s RSVP deadline is within 3 days of the event, all cancellations will be charged.

COST: Members $30.00, Non-Members $45.00. Cash/checks only. Sorry, we do not accept credit cards. [Renew your membership or join at the luncheon and enjoy the discounted Member rate the same day!]

Please note: To better serve our membership, we are now photographing select events for archival and promotional purposes. If you plan to attend this event but don’t wish to be filmed, please state this in your RSVP.

LOCATION: Hotel Rex is located at 562 Sutter Street between Powell and Mason. The nearest BART station is POWELL. For driving directions, visit: http://www.jdvhotels.com/hotels/rex/contact

We look forward to seeing you on Wednesday, March 30 at Noon!

Cordially,

Adrienne Biggs, President
ncbpma@ncbpma.org
http://www.NCBPMA.org

Want our Newsletter? Info here http://www.ncbpma.org/about-newsletter.html
Fan and communicate with us on Facebook: http://tinyurl.com/ygz8nfx
Follow and connect with us on Twitter: @NCBPMAtweets

New Village Press Seeks Fun-loving Part-Time Book Publicist

New Village Press, a public-benefit, non-fiction trade book publisher based in Oakland, is ready to hire a high-spirited marketing maven and book publicist. Required: ability to envision brilliant book promotion strategies and efficiently manage the complexities of producing major launch events, while writing pre-sales tip sheets for the subsequent season, booking radio and readings, and finessing sales of longtail backlist.

New Village loves to play—block party book launches, dance party book launches, prison poet postcard campaigns! If your style is lively, eclectic and progressive and you can be as passionate sending traditional news releases as experimenting online you are the perfect candidate. With several significant books coming out in the current spring season, the Press is engaged in diverse campaigns in the US and Canada. Publicist will work with non-profits and arts organizations in addition to the traditional book trade.

Freelancers as well as those seeking a salaried position please apply. Come beat the drum for this publisher of inspired, educational, community-building books about social justice, urban ecology and the arts.

http://www.newvillagepress.net

Please respond with resume, references, and writing samples/URLs to:

Lynne Elizabeth
Director
New Village Press
PO Box 3049
Oakland, CA 94609 USA
510-420-1361

Lynne@newvillagepress.net

 

 

$2,500 Available for 2011 Butterfield Scholarship Grant

CALL FOR APPLICANTS

The Northern California Book Publicity and Marketing Association (NCBPMA) is pleased to announce that a $2,500 Scholarship Grant will be awarded to an applicant to further their career in the areas of book marketing, sales, or publicity. The committee is accepting applications until April 18, 2011.

The NCBPMA/Carol C. Butterfield Scholarship Grant was established by Carol Butterfield’s friends and family to honor her memory and to continue her efforts to help individuals develop their careers in book publishing. The Scholarship Grant is administered by the NCBPMA through an endowment managed by the Community Foundation for Monterey County.

Who should apply

  • All who wants to further their education or experience in book marketing, publicity or sales and has a connection to Northern California (you, your colleagues, friends, or interns)
  • Veterans of the industry who want to take classes that will further his or her career

What should it be used for

  • Take classes in book publishing, marketing, sales, and communications
  • Attend the Denver Publishing Institute, Yale Publishing Course, or other book publishing programs
  • Finance a book marketing, sales, or publicity internship with a Northern California publisher, distributor, or bookseller

Qualifications

  • You must be a resident of Northern California (defined as Monterey north) OR doing an internship or taking classes in Northern California (if you aren’t a resident)
  • The Scholarship Grant must be used within one year of being awarded

A panel of judges from the San Francisco Bay Area book community will review applications in April/May, and the Scholarship Grant recipient(s) will be honored at a subsequent NCBPMA event soon after. Scholarship Grant recipient(s) will be expected to speak briefly at an NCBPMA event and contribute an article for the NCBPMA Newsletter. In addition, they agree to be a judge for the following year’s scholarship.

To apply for the Scholarship Grant, please supply the following information in one package:

  1. Brief resume with educational/professional background and information about any previous book publishing experience
  2. Detailed description of how you plan to use the scholarship and how it will help you with your professional development, and your financial need
  3. Brief statement describing what you would like to learn about book publishing
  4. Brief statement of your future goals in publishing
  5. 5. At least two professional or educational letters of recommendation (these must be included with your application)

Please send or deliver the requested materials in reproducible form to be received no later than April 18, 2011 to the address below. Emailed or faxed applications will not be accepted.

  • Michael Crowley, Berrett-Koehler Publishers, Inc., 235 Montgomery Street, Suite 650, San Francisco, CA 94104-2916
  • Questions may be directed to Michael Crowley at 415-743-6464, or mcrowley@bkpub.com

TOOLS OF CHANGE CONFERENCE WRAP-UP

Monday, February 28, 2011, 12:00 to 2:00
Salon Meeting Room at Hotel Rex
562 Sutter Street, San Francisco, CA (between Powell and Mason)

Can’t attend the *sold out* Tools of Change conference February 14-16 in NYC? We’ve got the next best thing for you, at this month’s NCBPMA program!

TOOLS OF CHANGE CONFERENCE WRAP-UP

Get the lowdown on the high points of the conference from a panel of cutting-edge publishing professionals who have recently returned from TOC. They will reveal innovative ways publishers are using new apps and devices to grow their business, the opportunities and challenges of publishing into the global digital world, exciting developments in digital design and production, the promising technology on the horizon, and much more.

OUR PANELISTS
ALLEN NOREN is VP Online at O’Reilly Media. He’s been with the company since 1992 when one of his first jobs was to maintain the O’Reilly Gopher site. He was a founding member of the GNN team that built one of the first commercial web portals, helped build Safari Books Online, and started O’Reilly’s successful ebook program. He is currently helping to drive O’Reilly’s new digital efforts. Allen also occasionally edits trade books for O’Reilly, including Hackers & Painters, We the Media, Revolution in the Valley, and
Devices of the Soul. His 2011 TOC Workshop is: http://www.toccon.com/toc2011/public/schedule/detail/17561

DAVID MARSHALL is Vice President of Editorial and Digital at Berrett-Koehler Publishers. As head of the editorial department, he is responsible for 35-50 new business, personal development, and current affairs books per year, as well as 5-10 new digital products and marketing apps.  David is a software industry veteran with a Harvard MBA (marketing, technology, and international business concentrations). Berrett-Koehler’s digital publishing program includes e-books, video enhanced e-books, self-assessments, games, animations, webinar archives, mobile apps, online training courses, social networking initiatives, and viral marketing Flash movies.  David is also a best-selling author of prompted journals to foster family communication, including The Book Myself, The Books of Us, and What I Love About You (cumulative 650,000 copies sold). Visit him at http://www.marshallbooks.net.

MODERATOR: JACKIE THOMPSON
Jackie Thompson is Vice President of Trade Sales & Marketing at Nolo. Jackie comes from a family of journalists, teachers, and paper products professionals so she comes to the book business with a practical background. Ms. Thompson has worked with non-fiction books since the 1980’s when she started her career as a university library acquisitions student assistant. After selling approval plans for library wholesalers, she managed national accounts for major publishers in Manhattan. Currently, she manages digital content, book and software sales and marketing.  Her move from New York City to the West Coast gave her the opportunity to work with some of the best independent presses west of the Hudson. Jackie serves on the North Atlantic Books board of directors, helps with Roundtable at PubWest’s National Conference, and volunteers for Girl Scouting.   She lives in the San Francisco Bay Area with her editor husband and two children.  Motto: Carpe Emptor.

Please note: To better serve our membership, we are now photographing select events for archival and promotional purposes. If you plan to attend this event but don’t wish to be filmed, please state this in your RSVP.

###

LUNCH CHOICES:

Cobb SALAD
Romaine lettuce, hard-boiled egg, avocado, tomato, bacon, blue cheese, diced chicken in a honey-mustard dressing (Please note: Cobb Salad can be prepared with no meat)

or

Mediterranean Chicken KABOBS
Served with rice pilaf, hummus and grilled pita

All meals include bread and butter, and soda, coffee, and assorted teas. A platter of assorted desserts (lemon bars, cookie and brownies) will be placed in the middle of each table.

RSVP before 5pm on Wednesday, February 23 to adrienne@biggspublicity.com. Along with your lunch choice, PLEASE include your company name and if you are a member (2011 membership renewals available at the event) or non-member.

If you RSVP and then are unable to attend, to avoid being billed you must submit your cancellation via email three business days prior to the event.

COST: Members $30.00, Non-Members $45.00. Cash/checks only. Sorry, we do not accept credit cards. [Renew your membership or Join at the luncheon and enjoy the discounted Member rate the same day!]

LOCATION: Hotel Rex is located at 562 Sutter Street between Powell and Mason. The nearest BART station is POWELL. For driving directions, visit: http://www.jdvhotels.com/hotels/rex/contact

We look forward to seeing you on Monday, February 28!

Cordially,

Adrienne Biggs, President
ncbpma@ncbpma.org
http://www.NCBPMA.org

Want our Newsletter? Info here http://www.ncbpma.org/about-newsletter.html
Fan and communicate with us on Facebook: http://tinyurl.com/ygz8nfx
Follow and connect with us on Twitter: @NCBPMAtweets

AUTHOR BOOK TOURS: Who’s Still Doing Them – And Why You Should Be, Too!

Note: We’ve addressed the issues that some of you raised related to the food and service at The Rex in 2010, and feel confident that this new year will bring some positive changes that will help keep everyone happy! –The Board

RSVP before 5pm on Wednesday, January 26 to ncbpma@ncbpma.org. Along with your lunch choice, PLEASE include your company name and membership status.

###

Monday, January 31, 2011, 12:00 to 2:00
Salon Meeting Room at Hotel Rex
562 Sutter Street, San Francisco, CA (between Powell and Mason)

AUTHOR BOOK TOURS
Who’s still doing them–and why you should be, too!

There’s a reason the San Francisco Bay Area maintains its appeal as a prime destination for touring authors–we’re a highly literate part of the country (SF was just named #6 nationwide!) with some of the best independent booksellers around. Our major daily is one of the few in the country that still has a stand alone Book Review section, and our media escorts are legendary. Naomi Epel, David Golia and Kathi Kamen Goldmark are among the best in the biz; they’ve escorted authors like Ruth Reichel, B.B. King, and Alexander McCall Smith, to name just a few.

Join us as we usher in the new year with a conversation about how a key part of book publishing and promotion–author book tours–are changing. We’ll hear how escorts are continuing to work with publishers and authors, what really are the best regional outlets for fiction and nonfiction authors, and how publicists can better partner and strategize with–and in some cases, learn from–media escorts.

Bonus for Attendees: Naomi Epel has generously agreed to share her local media list with all who attend!

NAOMI EPEL, Naomi Epel & Associates
In 1988 Naomi dropped out of grad school to start her own literary escort service after apprenticing with Joyce Cole and discovering that she could learn more directly from the authors than from reading their books for classes. She used her time behind the wheel to find out how the creative process really worked and produced two books, Writers Dreaming and The Observation Deck, by interviewing ?authors on their off time for her radio shows DreamTalk, BookTalk and Cover to Cover. Prior to 1988, Naomi had many careers including geneticist, private investigator, dream worker and market researcher. She is currently working on a book about the alphabet.
http://www.observationdeck.com/naomi/bio.htm

DAVID GOLIA, Golia Media Services
After spending many years bartending and playing music for drunks, David Golia needed a job. Kathi Kamen Goldmark, said “Hey come work for me!? I babysit authors who are here on book tour. It’s just like bartending and playing music for drunks but the people you work with are a lot smarter.” When Kathi decided to become a famous author herself, David took over helm and Golia Media Services was born. GMS is going into its 11th year and although there are fewer authors out on tour, David says, “It’s still a lot of fun.”

MODERATOR: Kathi Kamen Goldmark, a former media escort, will moderate this discussion which is sure to include some of the best stories ever. Kathi has worked on publicity campaigns for nearly every major publisher. She is the author of one novel, And My Shoes Keep Walking Back to You; has co-authored or contributed to numerous other books; and writes BookPage’s Author Enablers column with her husband, Sam Barry. Kathi is the founder and a member of the Rock Bottom Remainders, producer of the radio show West Coast Live, and winner of the 2008 Women’s National Book Association Award. She lives in San Francisco. Visit her at www.redroom.com/author/kathi-kamen-goldmark.

Please note: To better serve our membership, we are now photographing select events for archival and promotional purposes. If you plan to attend this event but do not wish to be filmed, please state this preference when you RSVP.

###

LUNCH CHOICES:

1. Cobb SALAD
Romaine lettuce, hard-boiled egg, avocado, tomato, bacon, blue cheese, diced chicken in a honey-mustard dressing (Please note: Cobb Salad can be prepared with no meat, please request in your RSVP.)

2. Grilled SALMON
Filet with white truffle risotto, tomato beurre blanc

All meals include bread and butter, and soda, coffee, and assorted teas. A platter of cookies and lemon bars will be placed in the middle of each table for dessert.

RSVP before 5pm on Wednesday, January 26 to ncbpma@ncbpma.org. Along with your lunch choice, PLEASE include your company name and current membership status.

If you RSVP and then are unable to attend, to avoid being billed you must submit your cancellation via email three business days prior to the event.

COST: Members $30.00, Non-Members $45.00. Cash/checks only. Sorry, we do not accept credit cards.

LOCATION: Hotel Rex is located at 562 Sutter Street between Powell and Mason. The nearest BART station is POWELL. For driving directions, visit http://www.jdvhotels.com/hotels/rex/contact.

We look forward to seeing you on Monday, January 31!